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With the sustained rise in conscious consumerism, being seen as a sustainable business in the world of modern commerce is increasingly important. Whether your brand’s positioning is fully centred around admirable eco-credentials, or if you’re simply trying to improve your ESG score, taking inspiration from others is always valuable.

Stay motivated on your business’ path towards sustainability – in this article, we’ll give some examples of brands who are doing great things in the field, highlighting a key lesson that each can teach us…

The smartest brands are the ones that stay a step ahead of emerging investment trends. The best time to attract tomorrow’s investors? Today.

Gen Z, defined as those born between the years of 1997 and 2012 are rapidly taking their seat at the table, and when it comes to their choice of investment, impact and sustainability have been repeatedly proven as areas of core concern.

Interest in ESG is rising. Whether you’re an investor looking for a low risk addition to your portfolio, or a consumer seeking to back a business that aligns with your personal values, ESG reports are a shortcut to clarity.

Progress in the fields of Environmental, Social and Governance policy is an increasingly essential aspect of any business’ strategy and growth. Just look at the uplift that Google Trends shows with regard to the frequency of searches linked to the acronym.

ESG goals are, increasingly, at the forefront of SMEs planning and strategic concerns. In recent years, ESG has seen a huge rise in prominence and professional awareness, and this spike in interest (and understanding) has seen more focus brought to the implementation of dedicated strategy, monitored by measurable metrics – clearly defined ESG goals.

The public eye is paying close attention to businesses’ impact and the long-term effects that large corporations might have on their future. As a result, multinational companies are being held increasingly accountable for their actions and evaluated on the basis of their environmental footprint.

If businesses want to know where they rank when it comes to ESG benchmarking, an ESG score should be their top priority. An ESG score is a measure used by corporations to evaluate their current practices, enabling them to have a better understanding of their ESG performance and to identify areas of improvement. 

The rising concern around sustainability and climate change has accelerated the development and implementation of  Environmental, Social, and Governance (ESG) practices in corporations.  Organisations have now to make the right business decisions and manage environmental risk and impact. 

Even though ESG is becoming a priority for many organisations, some companies are not ready to incorporate it into their business. Being ESG-driven means your organisation now has new duties and responsibilities, especially with ESG becoming a major factor for investors. 

Even though ESG is acknowledged and valued by businesses, clients and investors, there is still a lack of consistency when it comes to the regulation of ESG in a company’s operations. 

The rise of Environment, Social & Governance (ESG) tech is changing the corporate environment and increasingly helping businesses to streamline their internal ESG processes. Why is it worth getting ESG right? Incorporating ESG in organisational strategies does more than make companies stand out from their competitors. It also attracts investors, and is increasingly seen as an influential factor for financial growth.

As more businesses place corporate social responsibility at the core of their operational activities, CSR has become something that requires dedicated planning, with close attention paid to both strategy and policy.