Responsible Business (CSR)


Whatever the size, industry and ambitions of your business, there are plenty of reasons for your organisation to get a headstart on their ESG performance this year. All trends suggest that ESG is growing in importance as an indicator of business health. An impressive ESG report can be an excellent demonstration of the positive progression you’re seeing holistically, across many areas of your business.

Many of us start the new year with a sense of renewed purpose and optimism. January is a great time to harness that sense of motivation and take action to review your company’s approach to ESG and sustainability – but as with any company-wide initiative – if you don’t have your team fully onboard with your ESG strategy, chances are you’re not going to optimise your potential for success…

As we close out another year and get ready to turn over a new leaf in 2023, what ESG KPIs should businesses be focused on in the year ahead? One thing is for certain – the need for businesses to pay close attention to the way that they are monitoring their ESG performance in 2023.

The need to track and report on ESG factors will become increasingly mandatory year on year, so the smartest operations will be looking to get a head start on the aspects of strategy that make the biggest impact, while they are still a differentiating factor!

In the last few years, businesses of all shapes and sizes have come to recognise the rising importance and impact of ESG. With the public and professional focus on Environment, Social and Governance factors rising, many organisations are choosing to double down on their strategic approach here – but what does success look like in terms of the key data points that your business should be measuring and reporting upon?

It’s the most wonderful time of the year… Or at least, it should be. Increasingly, the holidays are becoming a time of overconsumption, excessive damage to the environment and exploitation of workers – not at all in keeping with the spirit of the season!

At KindLink, we support businesses who are committed to ongoing ethical and environmental improvement via dedicated ESG strategies. As a result, we thought we’d take this opportunity to share ten fantastic gifts that you can feel great about giving this holiday season.

As we start to reflect on the impact that our businesses have made in the realm of ESG and sustainability in 2022, what trends should SMEs be aware of as we hurtle towards a shiny new year? In  this article, we’ll explore some of the ways that you can achieve even more in 2023.

With the sustained rise in conscious consumerism, being seen as a sustainable business in the world of modern commerce is increasingly important. Whether your brand’s positioning is fully centred around admirable eco-credentials, or if you’re simply trying to improve your ESG score, taking inspiration from others is always valuable.

Stay motivated on your business’ path towards sustainability – in this article, we’ll give some examples of brands who are doing great things in the field, highlighting a key lesson that each can teach us…

The smartest brands are the ones that stay a step ahead of emerging investment trends. The best time to attract tomorrow’s investors? Today.

Gen Z, defined as those born between the years of 1997 and 2012 are rapidly taking their seat at the table, and when it comes to their choice of investment, impact and sustainability have been repeatedly proven as areas of core concern.

Interest in ESG is rising. Whether you’re an investor looking for a low risk addition to your portfolio, or a consumer seeking to back a business that aligns with your personal values, ESG reports are a shortcut to clarity.

Progress in the fields of Environmental, Social and Governance policy is an increasingly essential aspect of any business’ strategy and growth. Just look at the uplift that Google Trends shows with regard to the frequency of searches linked to the acronym.

ESG goals are, increasingly, at the forefront of SMEs planning and strategic concerns. In recent years, ESG has seen a huge rise in prominence and professional awareness, and this spike in interest (and understanding) has seen more focus brought to the implementation of dedicated strategy, monitored by measurable metrics – clearly defined ESG goals.